The Evolution with the Salon and Spa Industry
Together with the explosion of the multi-billion dollar beauty industry there will be a trend developing. Corporations are starting to blur the lines from a salon and spa. What used to be only available in a salon is starting to appear in spas around the globe. Businesses who once specialized, now find themselves offering a wide array of beauty services giving the individual a one stop beauty experience.
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Some of the beauty product retailers have full beauty salons and nail salons inside their stores. I'm sure it certainly won't be long before they start to add some spa services as well. It reminds me a lot of what happened in the automotive maintenance industry. Automotive repair and service are now being offering at previously exclusive oil change and tire service centers. The margins on oil changes and tires are very low that in order to make a viable business, these shops ought to generate additional revenue for their sheer survival. Along with what more logical way rather than offer a complete auto repair shop lineup.
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The beauty marketplace is following along the same lines. Simple nail salons have started to realize that as both the cost of living and the expense of running a business go up they require more revenue. The logical options are to expand in other parts of the beauty industry. These companies have eliminated the distinction between a salon and spa. Spas today offer traditional salon service and salons have added traditional spa services. Soon we are going to have mega-beauty complexes where you can get your hair, nails, massages, facials, makeup, tanning, waxing and then for any other beauty service you can imagine. I'm not sure the drive-through cosmetic salon is something that we'll see however i think we'll get close!
Almost all of the small salon and spa owners are reluctant owners at best. They are the individuals who perform the actual services and include hairdressers, nail techs, masseuses etc. They will rather just do the things they're doing and not have to worry about the facts and headaches of running a business. It is a mindset thing. However , they don't want to stop trying the freedom that being your individual boss yields. I see a niche developing in salon and spa businesses. If they'd like to have their freedom however, not have to worry about the business aspects, they shall be very happy. These mega-beauty complexes will begin to fill that void and supply these individual proprietors a sense of relief. They will be able to be a part of a business rather than be "the" business. Obviously they'll have to give up a little income in order to give up the headaches of owning your own personal business, but I think lots of people will consider that a little price to pay.